Al Obaidani, Oman’s most favoured Dishdasha brand, has been bestowed with the prestigious Super Brand status for the year 2024. This distinguished recognition is reserved for only the most esteemed brands worldwide.
The Super Brands Organization, renowned globally as an independent authority on brand marketing excellence, is committed to recognizing exceptional brands and cultivating the art of branding. This status underlines the relentless pursuit of creativity, innovation, branding standards, service excellence, quality, and customer satisfaction embodied by each recognized brand.
With a heritage spanning 60 years, Al Obaidani has consistently introduced premium-quality fabrics to Omani gentlemen. Through its sub-brands like Hindam, Saktoon, Bahla, Royal, Al Hilali, and Jabreen, Al Obaidani offers customers a diverse range of high- quality fabrics to choose from, all synonymous with comfort and excellence.
Reflecting on the Super Brand award, Mr. Khalfan Al Obaidani, Director of Al Obaidani Stores, expressed, “We are immensely honoured to be acknowledged as a Super Brand. This is a testament to the exacting standards we uphold in quality, branding, production, and customer service. We remain committed to delivering only the finest quality fabrics to our customers. This award is dedicated to our loyal customers who have stood by us over the past six decades, as well as to our hardworking employees who continually strive to elevate the brand.”
Al Obaidani’s retail footprint continues to expand, with the recent opening of its 32nd store in Saham. This new, spacious outlet will provide Saham’s discerning customers with access to high-quality fabrics.
Exemplifying quality, creativity, reliability, and innovation, Al Obaidani endeavours to inspire its customers continuously. Since its establishment in 1964, the brand has been a source of pride among Omani gentlemen. Over the past six decades, Al Obaidani has consistently enhanced its offerings, setting a benchmark in Dishdasha tailoring for others to follow.
The Super Brand status is a testament to the brand’s unwavering quality and consistency, further affirming Al Obaidani’s position as the premier Dishdasha brand in the Sultanate of Oman.
