Muscat: The first mobile promotional workshops organized by the Ministry of Heritage and Tourism in the Gulf market will begin in Kuwait tomorrow (Sunday), to introduce and promote the heritage and tourism components of the Sultanate of Oman.
Haitham bin Muhammad Al-Ghassani, Director General of Promotion at the Ministry of Heritage and Tourism, said that holding the promotional episodes coincides with the beginning of the winter tourism season, which starts from October to May, which is expected to witness a great demand in light of the efforts made to promote the tourism components that the Sultanate enjoys. Oman.
He added in a statement to the Oman News Agency that promotional introductory seminars will also be held in the State of Qatar, the Kingdom of Bahrain and the United Arab Emirates, with the participation of 15 local companies representing travel agencies and tour operators, in addition to the participation of a number of hotel sector and destination management institutions in the Sultanate of Oman.
He said that during the episodes, the tourism components of all governorates of the Sultanate of Oman are promoted, and the focus is on the tourism experiences that the Ministry is trying to encourage investment in, including: old tourist villages, beach adventure tourism, and the tourism patterns that the Ministry is trying to promote, in addition to promoting festivals that have proven successful. Which will be held during the coming period in various governorates of the Sultanate of Oman.
He pointed out that the introductory seminars include holding many events, such as holding meetings, presenting visual presentations, bilateral discussions between participants, and dialogues about tourism products and components, to promote the Sultanate of Oman as a rich tourist destination with its heritage and tourism components, and the diversity of tourism activities and experiences. Which makes it an ideal place for many tourists and target groups in regional and international markets.
He added that the importance and diversity of the Omani tourism product for the Gulf market will also be reviewed, and the differences in factors that distinguish the Sultanate of Oman as a preferred tourist destination for the Gulf market.
It will also focus on communicating with major tourism companies in the Gulf Cooperation Council countries, concluding joint cooperation agreements, and introducing regional companies to the most important tourism components. In the Sultanate of Oman, in addition to learning about the latest developments in the Omani tourism sector, upcoming developments and special promotions.
He pointed out that the promotional workshops aim to attract citizens of the Gulf Cooperation Council countries and residents of these countries of various nationalities, especially since there is a large percentage of foreign communities in these countries, and they are usually attracted by the tourist attractions, especially during the winter period.
Haitham bin Muhammad Al-Ghassani explained that statistics indicate that the number of tourists coming from the Arab Gulf Cooperation Council countries during the first half of this year reached more than 637 thousand tourists, compared to more than one million and 426 thousand tourists in 2022.
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