VODAFONE OMAN’S CONNECTED FUTURES BRINGS GLOBAL INDUSTRY EXPERIENCE TO OMAN

Muscat, 6 October 2026 – As digital adoption advances across Oman’s economic sectors, the focus for businesses is increasingly on how technology improves the way they operate. In sectors where safety, operational continuity and coordination are critical, this is raising the requirements placed on connectivity as more field activities, assets, applications and operational systems become connected. Vodafone Oman put these requirements at the centre of its “Connected Futures” forum, bringing together senior representatives from energy, transport and logistics, infrastructure and public safety with global technology specialists Airbus, Celona and RugGear.

Held under the patronage of of H.E. Dr. Ali Al Shidhani, Undersecretary of the Ministry of Transport, Communications and Information Technology for ICT, the forum examined private 5G, IoT and mission-critical communications against the realities of the environments in which they are expected to operate. As connectivity becomes more closely tied to safety, control and real-time decision-making, network design is no longer a standalone technology consideration; it increasingly forms part of the wider operational architecture.

Eng. Bader Al Zidi, Chief Executive Officer of Vodafone Oman, said: “The value of advanced connectivity will increasingly be seen in what it enables across the sectors that drive growth and diversification, from greater productivity and resilience to stronger competitiveness. For the telecommunications sector, that means our contribution cannot be measured only by the networks we build, but by how effectively those networks enable the wider economy.”

Al Zidi went on to elaborate, “There is an opportunity for Oman to benefit from a global learning curve that is already well advanced. International experience can show what has worked, what has not, and where the real value has emerged, but it has to be considered alongside the knowledge of our own industries. Bringing those two together gives Oman a stronger basis for accelerating adoption in a way that is relevant to its priorities and operating realities.”

The international cases presented at Connected Futures placed Oman’s requirements within a wider shift already underway across critical industries. Airbus highlighted deployments with CEPSA in Spain, Tirana International Airport in Albania and Rijkswaterstaat in the Netherlands, where broadband critical communications are being introduced across energy, aviation and transport operations. Celona drew on private 5G deployments across oil, gas and petrochemical sites in the United States, while RugGear shared experience from public safety and industrial environments, including the transition of Saudi Arabia’s Ministry of Interior and Ministry of Defence from legacy narrowband systems to broadband mission-critical communications.

Oman’s oil and gas concessions, ports, logistics networks and public safety operations face many of the same underlying demands: geographically dispersed assets, mobile workforces, safety-critical activity and an increasing reliance on real-time information. This places greater emphasis on communications that can connect people, field operations and control environments securely and consistently across the wider operating landscape.

Connected Futures builds on Vodafone Oman’s broader enterprise strategy to bring the scale and experience of Vodafone Group closer to the needs of businesses in the Sultanate. As its enterprise business develops beyond core connectivity, the company is expanding the capabilities it can bring to Oman’s industries, reinforcing its ambition to play a key role in the country’s digital economy.

About Vodafone Oman:

Established through a strategic partnership between Oman Future Telecommunications Company and Vodafone Group, Vodafone Oman is at the forefront of the Sultanate’s digital revolution. Since launching its operations in March 2022, the company is the only fully digital-first operator in Oman, supported by a 100% cloud-based 5G network infrastructure that has ushered in a new era of telecommunications.

The company offers a diverse range of prepaid, postpaid, and enterprise solutions, designed to cater to the varying needs of its customers. Its competitive advantage lies in its award-winning My Vodafone App, which provides a seamless, fully digital experience—from onboarding and auto-payments to SIM and eSIM replacement, as well as access to essential government services. With more than 4 million downloads, the app has achieved 100% market penetration, offering customers unmatched convenience and personalised value at the tip of their fingers.

Beyond digital innovation, the company has built a strong retail network, with 75 stores and eStores and more than 5,500 sales channels across the country. This extensive presence, combined with Vodafone’s global reach, offers customers a reliable and convenient solution for wherever they are in Oman and around the world.

Today, the company has successfully captured approximately 17% of the market, driven by the continuous expansion of its 5G Next Level network and its commitment to customer-centric digital offerings. Aligned with Oman’s Vision 2040, Vodafone Oman is dedicated to fostering local talent, stimulating economic growth, and playing a pivotal role in the nation’s digital transformation journey.

For more information, visit www.vodafone.om.